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StatSocial Appoints Data-Driven Marketing Innovator and Nielsen Veteran, Dwight Green, as President

StatSocial Appoints Data-Driven Marketing Innovator and Nielsen Veteran, Dwight Green, as President

by Matt Quigley | Mar 1, 2017 | Company Announcements, Press, Updates

StatSocial, a leader in uniquely social audience insights for marketers, agencies, and media sellers, is pleased to announce the appointment of Dwight Green as President. Over the last decade, Dwight has leveraged a strong engineering and technical foundation coupled...
StatSocial Appoints Nielsen Digital Veteran, Tom Butler, as Chief Revenue Officer

StatSocial Appoints Nielsen Digital Veteran, Tom Butler, as Chief Revenue Officer

by Matt Quigley | Feb 6, 2017 | Uncategorized

StatSocial, a leader in providing unique social media audience analytics and insights for marketers, agencies, and media sellers, is pleased to announce the appointment of Tom Butler as Chief Revenue Officer. Butler comes to StatSocial with a successful 20-plus year...
StatSocial Tells You All About The Attendees of the 2017 CBI Innovation Summit

StatSocial Tells You All About The Attendees of the 2017 CBI Innovation Summit

by Matt Quigley | Jan 12, 2017 | Conventions, Personality Insights

Our understanding of CB, or if you prefer citizens band radio. has grown considerably since the days of C.W. McCall’s massive hit single ‘Convoy,’ and the 1978, Sam Peckinpah directed, and Kris Kristofferson and Ali McGraw starring film based on that...
Find Out All About the Attendees of CES 2017. StatSocial Tells All!

Find Out All About the Attendees of CES 2017. StatSocial Tells All!

by Matt Quigley | Jan 9, 2017 | Conventions, Personality Insights, Retail

It’s that time of year again — well, the beginning of the year. And Happy New Year, by the way! The whole shebang, whatever that shebang might be, that we’ll look back on as “The Year That Was: 2017,” in approximately 11 to 12 months, begins here....
Legendary Entertainment’s Acquisition of ‘Dune’ Great News for Fans

Legendary Entertainment’s Acquisition of ‘Dune’ Great News for Fans

by Matt Quigley | Dec 6, 2016 | Books, Movies, Television

(ABOVE: The cover for Alejandro Jodorowsky’s fabled “Dune Bible,” which contained essentially his entire vision for the film down to the most minute detail, largely as storyboarded by the late Jean “Moebius” Giraud, and written by...
Who Exactly is Watching HBO’s New Hit Westworld?

Who Exactly is Watching HBO’s New Hit Westworld?

by Matt Quigley | Oct 24, 2016 | HBO, Television

First off, to the uninitiated, please remember to check out the links at this entry’s bottom to learn a whole lot more about StatSocial and what we do. ——— Once you get past the initial surprise that Jonathan Nolan — who along with his...
Sam’s Club vs. Costco: How Do Their Customers Compare? A Case Study in Social Media Insights

Sam’s Club vs. Costco: How Do Their Customers Compare? A Case Study in Social Media Insights

by Matt Quigley | Oct 18, 2016 | Retail

click to enlarge In the above image (click on it to enlarge if legibility is lacking) you are seeing side by side charts, comparing the similar — yet different in some notable ways — lists of the top 10 social media influencers for Sam’s Club and...
I Stream, You Stream, We All Stream for…: Which Streaming Service is Biggest with Each Major Genre?

I Stream, You Stream, We All Stream for…: Which Streaming Service is Biggest with Each Major Genre?

by Matt Quigley | Oct 7, 2016 | Music, Streaming, Uncategorized

(PLEASE NOTE: An explanation of who we are and what we do is available at the bottom of this entry, in the form of a couple of links and a nifty video. Additionally, as this is a long entry,  we have provided well labeled, easily comprehended and colorful charts,...
Everything (and more) you wanted to know about the #AdWeekNY crowd.

Everything (and more) you wanted to know about the #AdWeekNY crowd.

by Matt Quigley | Sep 28, 2016 | Conventions, Events

This week in StatSocial‘s hometown, the great city of New York is Advertising Week. We here at a StatSocial always keep our wits about us, and never blow our cool. Simple fact. Ask anyone. But one of us — maybe this entry’s author, I ain’t...

We Bet Bill’s List Would Look WAY Different: Which Magazines’ Readers Are Most Pro-Hillary

by Matt Quigley | Sep 22, 2016 | Election 2016, Magazines, Politics

Hillary, on the left, is pictured with Ms. Magazine co-founder and perhaps the activist most closely associated with the 60s and 70s so-called “Women’s Lib” movement, Ms. Gloria Steinem. As we pointed out the other day, as sort of a foreshadowing of...

Spy Magazine Definitely Not Included: The Magazines Whose Readers Are Most On Board With Donald Trump

by Matt Quigley | Sep 20, 2016 | Election 2016, Politics

RANKING MAGAZINE PERCENTAGE 1 Home Business Magazine 94% 2 WWE Magazine 90% 3 Fortune Magazine 89% 4 Consumer Reports 89% 5 SUCCESS Magazine 88% 6 American Hunter 85% 7 American Rifleman 85% 8 HOT ROD Magazine 85% 9 Golf Magazine 84% 10 ESPN The Magazine 83% Not...

Why Must there Always be Fireworks?: The 10 Sports Teams Whose Fans Show the Greatest Affinity For Hillary Clinton

by Matt Quigley | Sep 19, 2016 | Election 2016, Election Sports, Politics, Sports

RANKING TEAM PERCENTAGE 1 Portland Timbers 67% 2 San Jose Earthquakes 61% 3 San Francisco Giants 52% 4 Golden State Warriors 49% 5 San Antonio Spurs 49% 6 Portland Trail Blazers 47% 7 Montreal Canadiens 47% 8 Houston Rockets 44% 9 Seattle Seahawks 44% 10 Washington...

Of Hockey Hair, Deflategate, and Men Made of Wax : The Top 10 Major Sports Teams Whose Fans Are in the Tank for Trump

by Matt Quigley | Sep 18, 2016 | Election 2016, Election Sports, Politics, Sports

RANKING TEAM PERCENTAGE 1 Atlanta Braves 81% 2 Miami Marlins 78% 3 Nashville Predators 75% 4 New York Jets 75% 5 Cincinnati Reds 75% 6 New Jersey Devils 74% 7 St Louis Blues 73% 8 Florida Panthers 73% 9 Miami Dolphins 72% 10 Tennessee Titans 72% This list above,...

Social Data Reveals that Liberals are Couch Potatoes Too: The 10 TV Shows Whose Audiences are the Biggest Hillary Clinton Fans

by Matt Quigley | Sep 16, 2016 | Election 2016, Politics, Television

RANKING SHOW PERCENTAGE 1 The Rachel Maddow Show 78% 2 The Mindy Project 74% 3 All In With Chris Hayes 73% 4 The Daily Show 72% 5 America with Jorge Ramos 70% 6 Last Week Tonight with John Oliver 70% 7 Glee 63% 8 Inside Amy Schumer 61% 9 The Ellen Degeneres Show 58%...

Believe it or Not, Some Donald Trump Fans Watch TV. Here are their 10 Favorite Shows!

by Matt Quigley | Sep 14, 2016 | Election 2016, Politics, Television

THE 10 TV SHOWS WITH THE LARGEST PERCENTAGE OF DONALD TRUMP FANS IN THEIR SOCIAL MEDIA AUDIENCES RANKING SHOW PERCENTAGE 1 Duck Dynasty 90% 2 Hannity 86% 3 Suze Orman Show 86% 4 FOX & Friends 84% 5 Special Report With Bret Baier 83% 6 The O’Reilly Factor 83%...

There Will Be a Nugent: The 10 Musicians Whose Social Media Audiences are Most Down with Donald Trump

by Matt Quigley | Sep 13, 2016 | Election 2016, Election Music, Music, Politics

RANKING MUSICIAN PERCENTAGE 1 Ted Nugent 92% 2 Charlie Daniels 92% 3 Brantley Gilbert 83% 4 Toby Keith 82% 5 Eric Church 80% 6 TobyMac 80% 7 Jake Owen 79% 8 Jason Aldean 78% 9 Scotty McCreery 78% 10 Gene Simmons 78% Even more so than any Nashville star, we’d...

Life is a Rock and Hillary Rolled Me: The Musicians Whose Social Media Audiences Love Hillary Clinton the Most

by Matt Quigley | Sep 13, 2016 | Election 2016, Election Music, Music, News, Politics

THE TOP 10 MUSICIANS WHOSE FANS FAVOR HILLARY CLINTON RANKING MUSICIAN PERCENTAGE 1 Jack Johnson 82% 2 Pete Wentz 80% 3 Benji Madden 77% 4 Bette Midler 74% 5 Barbra Streisand 74% 6 Michael Clifford 74% 7 Marc Anthony 69% 8 Lorde 68% 9 Louis Tomlinson 67% 10 Iggy...

WE KNOW SHOWTIME’S VIEWERS WATCH HBO. STATSOCIAL KNOWS WHICH SHOWS! PART TWO

by Matt Quigley | Aug 24, 2016 | HBO, Showtime, Television

The first part of this specific pair of entries examining Showtime can be found here. To get you up to speed, give the now vast many other entries in the fuller series a quick perusal here. And you’ll find that it’s explained in a fairly coherent —...

WE KNOW SHOWTIME’S VIEWERS WATCH HBO. STATSOCIAL KNOWS WHICH SHOWS! PART ONE

by Matt Quigley | Aug 23, 2016 | HBO, Showtime, Television

To get you up to speed, there are entries very much like this here. And you can have the whole danged thing explained in detail in the first entry here, except substitute Showtime for Netflix. You’ll be glad you did. Also, Showtime‘s upcoming revival of...

THE ULTIMATE BILL MAHER SOCIAL AUDIENCE ENTRY!

by Matt Quigley | Aug 17, 2016 | Comedy, HBO, Television

“Love hurts, Love scars, John Oliver wounds, Bill Maher….” The meaning of the above Mad Magazine style song parody will be revealed as you read on. Bill Maher’s Fans Favorite shows, by Percentage. Show Percentage Multiple 10.18% 8.28X 1.42%...
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